SKETCH BOOK: Starting Your Own Print Club

What if your customers had something from your art business to look forward to every single month?

When I started exploring ways to expand my art business, I became interested in creating something beyond individual artwork sales.

I wanted to build an experience that customers could return to month after month.

That’s how my monthly print club, Food for Thought, came to life.

But creating a subscription involved much more than choosing a painting and putting it in an envelope.

I had to think about pricing, fulfillment, shipping, customer expectations, and how to create an experience people would want to continue being part of.

That’s why I created Starting Your Own Print Club.

This section of SKETCH BOOK explores the lessons I’ve learned while developing and managing my own monthly art subscription.

WHAT YOU’LL LEARN

Inside this guide, we’ll explore:

✦ Developing Your Print Club Concept — Creating a subscription idea that reflects your artwork and brand.

✦ Structuring Your Membership — Thinking through what subscribers will receive and how frequently.

✦ Pricing Your Subscription — Considering printing, packaging, shipping, and other expenses.

✦ Planning Monthly Releases — Developing a manageable process for creating and preparing subscriber artwork.

✦ Fulfillment & Shipping — Exploring the logistics of preparing recurring orders.

✦ The Subscriber Experience — Understanding the importance of communication, consistency, and customer expectations.

WHO IS THIS GUIDE FOR?

♡ Artists interested in starting a monthly print subscription.

♡ Creatives exploring recurring-revenue opportunities.

♡ Artists who want to build a community around their artwork.

♡ Business owners looking to diversify their offerings.

♡ Anyone curious about the business behind an art subscription.

♡ PREORDER INFORMATION

Price: $40 USD — One-time purchase

Format: Digital PDF

Release Date: November 1, 2026

Status: Available Now!

Preorder your copy today to receive this section of SKETCH BOOK when it officially releases.

Your purchase will be processed at checkout, and your digital PDF will be delivered electronically to your email on November 1, 2026.

Please note: This is a digital product. No physical book will be shipped.

This guide is also included in the complete SKETCH BOOK playbook, available separately for $125.

SKETCH BOOK is separate from the SKETCH BOOK Substack newsletter and its paid subscription.

The information shared is based on my personal experiences. Recurring revenue is not guaranteed, and individual results will vary.

A NOTE FROM THE AUTHOR ♡

Creating Food for Thought has been one of my favorite experiences as an artist and business owner.

It’s taught me so much about building something that extends beyond a single purchase.

I hope this guide helps you explore what a subscription could look like for your own artwork.

With love,

Lauren King ♡