SKETCH BOOK: Pricing Your Artwork for Profit

Your creativity has value. Let’s talk about making sure your prices reflect that.

One of the biggest challenges I faced when starting my art business was figuring out how much to charge for my work.

How do you put a price on something you’ve spent hours creating?

How do you account for materials, shipping, packaging, and the time you’ve invested?

And most importantly, how do you know whether you’re actually making money?

I learned that making a sale and making a profit are two completely different things.

That’s why I created Pricing Your Artwork for Profit.

This section of SKETCH BOOK focuses on developing a more intentional approach to pricing artwork, understanding business expenses, and building confidence in the value of your work.

WHAT YOU’LL LEARN

Inside this guide, we’ll explore:

✦ Understanding Your Costs — Identifying the materials, time, and expenses involved in creating artwork.

✦ Developing a Pricing Strategy — Exploring how to approach pricing original artwork with your business goals in mind.

✦ Understanding Profit — Recognizing the difference between sales revenue and the money you actually keep.

✦ Accounting for Additional Expenses — Considering packaging, shipping, fees, and other business costs.

✦ Pricing With Confidence — Learning to communicate the value of your work without constantly second-guessing yourself.

WHO IS THIS GUIDE FOR?

♡ Artists who struggle to price their artwork.

♡ Creatives who frequently undercharge for their work.

♡ Artists preparing to sell their first original paintings.

♡ Business owners who want to better understand their expenses.

♡ Anyone who wants to approach pricing with more confidence.

♡ PREORDER INFORMATION

Price: $30 USD — One-time purchase
Format: Digital PDF
Release Date: November 1, 2026
Status: Available Now!

Preorder your copy today to receive this section of SKETCH BOOK when it officially releases.

Your purchase will be processed at checkout, and your digital PDF will be delivered electronically to your email on November 1, 2026.

Please note: This is a digital product. No physical book will be shipped.

This guide is also included in the complete SKETCH BOOK playbook, available separately for $125.

SKETCH BOOK is separate from the SKETCH BOOK Substack newsletter and its paid subscription.

The information shared is based on my personal experiences. Individual financial results will vary.

A NOTE FROM THE AUTHOR ♡

I’ve learned that being confident in your artwork also means learning to be confident in the business decisions surrounding it.

Your time, creativity, and effort deserve consideration when you’re setting your prices.

With love,
Lauren King ♡